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	<title>Jeff Lack &#187; Jeff Lack</title>
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		<title>HOWARDS STORAGE WORLD NATIONAL WARDROBE CHALLENGE TOUR 2010</title>
		<link>http://jefflack.com/blog/news/wardrobe-challenge-2</link>
		<comments>http://jefflack.com/blog/news/wardrobe-challenge-2#comments</comments>
		<pubDate>Thu, 24 Jun 2010 01:55:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Jeff Lack]]></category>

		<guid isPermaLink="false">http://jefflack.com/blog/?p=446</guid>
		<description><![CDATA[“A place for everything and everything in its place”. In March this year Howards Storage World, Australia’s leading specialty retailer of storage and organisational products for home and office, offered Aussie consumers the chance to win 1 of 5 x $3,000 wardrobe makeovers, featuring a personal styling and wardrobe appraisal from Jeff. Recently in May/June, [...]]]></description>
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<p>“A place for everything and everything in its place”. In March this year Howards Storage World, Australia’s leading specialty retailer of storage and organisational products for home and office, offered Aussie consumers the chance to win 1 of 5 x $3,000 wardrobe makeovers, featuring a personal styling and wardrobe appraisal from Jeff. Recently in May/June, Jeff hit the road to visit each winner in their homes, accompanied by Personal Organiser &#8220;A Little Elf&#8221; Karen Koedding, to cleanse their wardrobes and set a wish list for their &#8220;new look&#8221; styling needs.</p>
<p><a href="http://vimeo.com/12811537">Check  out the video featuring Jeff&#8217;s visit to the NSW &#8220;Wardrobe Challenge&#8221; winner</a> on <a href="http://vimeo.com/">Vimeo</a>.</p>
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		<title>20TH ANNIVERSARY BERLIN WALL (Apparel Campaign), SPRING 2009</title>
		<link>http://jefflack.com/blog/news/jeff-partners-with-becks-to-celebrate-20-years-of-inspiration-from-berlin</link>
		<comments>http://jefflack.com/blog/news/jeff-partners-with-becks-to-celebrate-20-years-of-inspiration-from-berlin#comments</comments>
		<pubDate>Mon, 09 Nov 2009 04:30:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Apparel]]></category>
		<category><![CDATA[Becks]]></category>
		<category><![CDATA[Beer]]></category>
		<category><![CDATA[Berlin Wall]]></category>
		<category><![CDATA[Brent Wilson]]></category>
		<category><![CDATA[Germany]]></category>
		<category><![CDATA[Jeff Lack]]></category>

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		<description><![CDATA[Celebrating 20 years of inspiration from Berlin (9 November 2009) 2009 marks the 20th Anniversary of the fall of the Berlin Wall. To celebrate this historic occasion, and give Australians a taste of current Berlin style, iconic German beer brand Beck’s partnered with Jeff and Sydney designer, Brent Wilson, to create a limited edition fashion [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Celebrating 20 years of inspiration from Berlin</strong></p>
<p>(9 November 2009) 2009 marks the 20th Anniversary of the fall of the Berlin Wall. To celebrate this historic occasion, and give Australians a taste of current Berlin style, iconic German beer brand Beck’s partnered with Jeff and Sydney designer, Brent Wilson, to create a limited edition fashion collection.<a href="http://jefflack.com/blog/wp-content/uploads/2009/12/TshirtPrint.jpg" rel="shadowbox[post-49];player=img;" title="TshirtPrint"><img class="size-medium wp-image-56 alignright" title="TshirtPrint" src="http://jefflack.com/blog/wp-content/uploads/2009/12/TshirtPrint-300x240.jpg" alt="" width="300" height="240" /></a></p>
<p>Beck’s approached Jeff to manage the development of the collection, which included finding a suitable designer to create the range.</p>
<p>“Bringing Becks and Brent Wilson together on the Berlin Wall project was a natural partnership,” said Jeff. “I was looking for a designer who could capture the forward-thinking, young, hip and expressive nature of Berlin.</p>
<p><span id="more-49"></span></p>
<p>&#8220;Brent’s design aesthetic was a perfect fit and the resulting collection  reflects the street style trends, influenced by art, music and street  culture that we are seeing out of Berlin today.”</p>
<p>The range includes a bespoke black satchel, t-shirt and embroidered knit flat cap. For more information:<br />
<a href="http://www.brentwilson.com.au" target="_blank">www.brentwilson.com.au</a><br />
<a href="http://www.becksbier.com.au" target="_blank">www.becksbier.com.au</a></p>
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